In a surprising turn of events, the price of the newly launched iPhone 16 Pro Max, now PTA approved, has reached levels nearly equivalent to that of the Suzuki Mehran, a staple in the Pakistani automotive market.
The latest iPhone model, which is being sold at around PKR 2.8 million, is drawing attention as consumers compare it to the cost of a Suzuki Mehran, which typically retails for approximately PKR 2.9 million. This pricing trend highlights the increasing financial burden on consumers as premium technology and basic transportation costs converge.
Experts suggest that this price parity could lead to shifts in consumer preferences, as many may reconsider their spending priorities amidst rising living costs. With the smartphone market rapidly evolving and luxury items becoming more accessible, the implications for both sectors remain to be seen. As consumers navigate these choices, the intersection of technology and daily life becomes ever more pronounced.
