Google unveils ‘Personal Intelligence’ in Gemini, redefining everyday AI assistance

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Google has launched a new artificial intelligence capability called Personal Intelligence within its Gemini platform, marking a significant step toward making AI more intuitive, personalised, and useful in managing everyday digital tasks.

For years, digital planning has required users to manually navigate between emails, photo libraries, maps, and videos to organise trips, recall memories, or manage daily activities. With the new update, Google aims to eliminate this friction by enabling Gemini to intelligently organise and process personal information across multiple Google apps.

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Unlike conventional AI systems that rely primarily on publicly available internet data, Personal Intelligence is designed to understand users’ personal digital ecosystems. By securely connecting with apps such as Gmail, Google Photos, and YouTube, Gemini can function as a tailored assistant that reflects individual preferences, habits, and needs.

Google said the feature can significantly simplify tasks such as travel planning. Instead of searching through email confirmations or browsing old photos, users can ask Gemini for assistance. The AI can identify travel dates from Gmail, understand personal interests by analysing photos or saved content, and generate customised itineraries aligned with the user’s style and schedule.

The company emphasised that privacy remains central to the new feature. Personal Intelligence is optional and turned off by default, giving users full control over which apps they choose to connect. Users can also delete chat history at any time and decide whether to link only select services, such as Gmail, or include broader interests from platforms like YouTube.

Currently, Personal Intelligence is available in beta and has begun rolling out to eligible Google AI Pro and AI Ultra subscribers in the United States. Google said it plans to expand the feature to additional countries, languages, and eventually the free tier in the coming months.

The update signals Google’s push toward a more personal, context-aware AI experience that moves beyond general search and into daily life assistance.

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